The first step in any analytics project is figuring out what data to pull together and how to manage it. We can help with this process.
Understanding the trade areas of your existing stores is essential. From how far do they pull? Are they impacted by competition, sister stores, or even online sales?
Who are your customers? What drives them to your store? What other brands do they like to shop and what kinds of media do they consume?
Once you know the where and the who, you can start to think about forecasting. Identify the key success drivers, and their relative importance. Is this a good site? Does it fit with our strategy?
Once you understand trade areas and customers, it’s possible to develop clear estimates of transfer sales with new store openings.
Position within markets is critical to plan entry into new markets, but also to identify in-fill opportunities in core markets.
Developing strategy at a national scale can be difficult. We can help you understand what markets to enter, when, and how many stores to expect.
Openings, closings, relocations, acquisitions, dispositions, real estate capital investment requires a holistic view.
Developing a productive and efficient process for real estate projects can be a challenge. We’ll help you empower field users, un-silo data, and reduce dead-deal costs.